Achieve success with our annual formulas & ad hoc analyses
Colruyt Group Insights offers different formulas to analyse and visualise key customer data. Our intuitive platform provides easy access to valuable insights that help you make well-informed decisions. Whether you want to see the sales results of your new product launch or keep up with the latests trends in buying behaviour, Colruyt Group Insights' formulas will help you find the answers to your questions.
Formulas on an annual basis
Get unlimited access to our data platform for one year and learn how your customers interact with your category, brand and product(s) through advanced analyses. You can choose from three different annual formulas: Basic, Advanced and our Collect&Go formula.
Ad hoc retail sales reports
An important product launch in the pipeline or a significant shift within your category? Besides our annual formulas, you can also opt for a customised in-depth analysis.
Key Account Data Nielsen IQ
If general insights such as turnover, volume and distribution are sufficient for you, get in touch with your contact at Nielsen IQ. Our Key Account Data is available for all Colruyt, OKay and Spar Colruyt Group stores.